Sales & Selling
mobi |eng | 2014-09-14 | Author:Scott Stratten & Alison Kramer

Chapter 32 Pivot When we looked at pulse, we saw how each interaction between a brand and customer could move the pulse line up or down. There was never a ...
( Category: Customer Relations August 3,2019 )
epub |eng | 2013-02-15 | Author:Bill Cates [Cates, Bill]

PRESENT YOURSELF AS A SPECIALIST Who gets paid more in our society—generalists or specialists? In his book Telephone Sales for Dummies, Dirk Zeller makes this powerful observation, “One of the ...
( Category: Marketing August 3,2019 )
epub |eng | 2019-01-02 | Author:Keith Coleman [Coleman, Keith]

The example we mentioned about human flesh comprises a majority of these elements. A majority of people find cannibalism repulsive. It is out of the ordinary behavior for a person ...
( Category: Sales & Selling August 2,2019 )
epub |eng | 2019-06-10 | Author:Anita Nielsen

Once you know what the perceived risks are, you set about shaping the path so that the customer’s stated risks are minimized or mitigated. Show them that you will provide ...
( Category: Etiquette July 27,2019 )
epub |eng | 1992-06-11 | Author:Hedges, Burke [Hedges, Burke]

Burke Hedges one—and then two. The same was true for digital watches and a whole host of products. Look what happened to VCRs. When they were $1,000 plus, only the ...
( Category: Sales & Selling June 28,2019 )
epub |eng | 2010-09-17 | Author:Forsyth, Patrick [Forsyth, Patrick]

Accommodating products and price As planning continues and time passes, there are broad issues to be considered, such as product life-cycle and positioning. Specifically, companies must recognise that products need ...
( Category: Marketing June 21,2019 )
epub |eng | 2008-02-29 | Author:Arch Lustberg [Arch Lustberg]

( Category: Sales & Selling June 13,2019 )
epub |eng | 2019-02-06 | Author:Chris Golec & Peter Isaacson & Jessica Fewless

6 Boosting Engagement: Practical Steps You Can Take to Keep Accounts on Your Website It’s certainly critical to identify your target accounts and then attract them. Equally critical is engagement, ...
( Category: Leadership May 25,2019 )
epub |eng | 2017-05-22 | Author:Mark Donnolo [Mark Donnolo]

( Category: Sales & Selling May 20,2019 )
epub, pdf |eng | 2018-09-30 | Author:Mike Slattery [Slattery, Mike]

Why Should You Know This Information? At the time of this writing, I’ve closed 102 net new logos and conducted over a thousand discovery meetings. The higher up the executive ...
( Category: Sales & Selling May 19,2019 )
epub |eng | 2011-11-09 | Author:Matthew Dixon & Brent Adamson [Dixon, Matthew]

6 TAILORING FOR RESONANCE WHY DOES THIS idea of tailoring show up in the data as one of the defining attributes of the Challenger rep? We believe this has to ...
( Category: Sales & Selling May 19,2019 )
epub |eng | 2019-05-07 | Author:Dr. Reshan Richards & Stephen J. Valentine

When pressed for ways around this or out of it, Potts acknowledges that the work is difficult, if not impossible. Fact finding, by definition and design, is slow. Organizing executives ...
( Category: Sales & Selling May 17,2019 )
epub |eng | 2019-04-29 | Author:Greg Satell

HOW A STRATEGY COMES TOGETHER * * * It was 1958 and John Lewis was a sophomore at the American Baptist Theological Seminary in Nashville, Tennessee, when he met James ...
( Category: Marketing April 30,2019 )
epub |eng | 2018-04-24 | Author:Iliyana Stareva

Figure 4.5 Cisco Newsroom Source: https://newsroom.cisco.com/home. Having an online newsroom is a fantastic way to ensure that you are doing media relations the inbound way so that you can attract, ...
( Category: Customer Relations April 25,2019 )
epub |eng | 2019-03-26 | Author:Michelle Vazzana

Inspection is often mandatory, whereas coaching is discretionary. Managers conducted the mandatory interactions, and they rarely found time for the discretionary ones. Lots of activity was happening between the sales ...
( Category: Sales & Selling March 27,2019 )

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